Social Wall for the Swiss Web Festival
Customer: 20 Minutes
Date: October 2017
Category: Social MICE, uncategorized
The Swiss Web Festival is a place of convergence. It is dedicated to representatives of the audiovisual, new media and communication industries. It brings together international web players each year for three days of exchanges in Lausanne.
This annual event aims to support and promote audiovisual works produced for the web. The provenance of the works is international and participates in promoting the creativity of web and communication actors.
Broadcasting of the Social Wall and live stream conferences on giant screens
First of all, the daily 20 Minutes via its media lifestyle 20 Minutes Friday is the major partner of the event. He called on OuiBeat to set up a connected device in the heart of this event. OuiBeat has thus delivered a social wall which has been broadcast on all of the festival’s giant screens, alternating with the conference livestream.
This is why this device brought a direct interaction between the speakers, the professionals and the public. It also increased the reach of the event on social media. In addition, brands have broadcast branded and innovative content in real time.